The excellent new "The Dark Knight Rises" teaser trailer opens with "Every hero has a journey". Yes, every hero - including those from the business world - has a journey, which people can relate to and connect with. Do consumers and employees know about your journey as a business owner?
See: http://www.youtube.com/user/cowanandpartners?feature=mhee#p/f/0/apMXFloDH6M
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