‘The Spark – Volume One’ is the first project from the
collective label Story Nation (founded by Matt Cowan, Garth Lidbetter, Jeremy
Shaw and Paul Hanna, with other members of Cowan & Partners having key
roles.) In the book and on display at
the exhibition we featured raw, evocative photography of people with their
anecdotes about their personal “a ha” moments – what first sparked them to set
off on their journey and make an impact in various fields.
However, the personalities featured in “The Spark –
Volume One” are not high profile celebrities – they’re everyday people from the
worlds of music, health, retail, community development, hospitality, law,
training, importing, personal development, fair trade, mail logistics and
charity. By creatively presenting a very
real picture of these personalities, Story Nation invited people to discover
and interpret meaning from each subject for themselves.
We were rewarded with a terrific, capacity attendance
for the launch event (rated “9 out of 10” by the Tap Gallery managing director
Lesley Dimmick), along with a healthy turn-out for the weekend of the
exhibition – all people curious at heart who appreciate quality photography and
honest, interesting stories that they can relate to and connect with.
For business owners, putting yourself out there and
letting people in on your story and beliefs – in a compelling way - will garner
a similar reception from others.
‘The
Spark – Volume One’ photography is by Jeremy Shaw, recently recognised
as a National Photographic Portrait Gallery Prize Finalist for 2013:
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